We keep you covered
Mamuka offers various types of support within ad monetization operations. We help with everything from daily operations in campaign management to highly technical integrations, from ensuring new sales to optimising the existing setup, and even manage sophisticated data strategies.
Our type of partnerships ranges from fully covered outsourcing arrangements to single project-based tasks, and we always offer the absolute best minds and hands in the industry to deliver the optimal results.
Our approach is focused on an agile, automated setup. The method allows for our clients to have minimal overhead in developing and maintaining their ad monetization setup. It also facilitates an easily managed growth in ad revenues.
Quality and certainty are natural parts of our work which are expressed through fully transparent plans and processes. We focus on planning and structure, which will be expressed in shared strategies and project planning.
The focus on an organized approach also supports a high level of diligence and knowledge-sharing which create a foundation of mutual development. The goal being that our partners are much better equipped to overcome any type of challenge in the future.
Our services include but are not limited to:
- Management of direct campaigns and programmatic deals.
 - Sales strategy and development of ad products and sales partnerships.
 - Technical integration of ad monetization partners and adtech vendors.
 - Review and improving existing adstack with new and existing technologies.
 - Evaluation and development of custom solutions towards ad monetization.
 - Identification and implementation of new and improved ad creatives.
 - Yield optimization efforts through better management of adserver features (incl. monetization partners, price rules and campaign delivery).
 - Reporting and insights throughout the entire value chain of ad monetization.
 - First party data usage and leverage through various methods and solutions.
 - Review and improvements of commercial arrangements with ad monetization partners.
 - Review and structure of data privacy and consent management towards users and partners.